The Real Dill
Pickles are an acquired taste and so are Philadelphians. That’s why Philly’s “The Real Dill” is the brand of choice for fermented cucumber connoisseurs and lovers of all things green!
Print/ Flyer
OOH
This is Philadelphia Eagles country. We don’t play about our birds or our pickles. We bleed green and eat it too.
Wild posting
Product
Social
People love to be shown off by brands and brands love organic user generated content. So we’ll tell people to send us a pic with their pickle and we both win.
Pickle cards
We decided to fully lean in to the sommelier role and mockup some pickle palette cards with the elite 3 flavors.
Branded Event
Chickie’s & Pete’s the official Philadelphia Eagles sports bar is set to launch and host a happy “pickle hour.” With pickle-inspired drinks and charcuterie boards, and mini cheesesteaks with Real Dill products.
